Fakespot

I just learned about a new tool to analyze reviews!

So, lately I've been trying to market both Elf Doubt and my new Amazon merch page and have been trying to understand how to do this more effectively. I am determined, however, to be as honest as possible in my approach (ie. not using fake reviews, etc).

I just learned about a web site where you can input a url to an item's page on Amazon and it will analyze the quality of the reviews. It then grades the product relative to the quality of the reviews. Well, it turns out despite my small number of reviews on Amazon for Elf Mastery, I got an A! Which means my score on Amazon, however humble might be my number of reviews, is based on honest comments. (link to my analysis is here: https://www.fakespot.com/product/elf-mastery)

I was disappointed to find that other authors seem to cheat a lot. I ran another author's book through and was disappointed that she got an F, with many of her reviews perceived as being from bots or too exaggerated on the positive. I'm not going to name names, but as I am confident she has decent sales, and I still struggle, it begs the question as whether honesty is worth it in sales.

I'm not debating or lamenting my determination to keep my advertising honest, but it is a bitter pill to work hard and do your best to be honest, only to see yourself passed along the road by those willing to cheat.

I guess, at the end of the day, I am still proud of myself and my books, despite being left in the dust.

​Bryant